Philosophy

About

Drew DeGennaro is a commercial + lifestyle photographer from Austin, Texas. 

A career once born from the darkrooms of Philadelphia, has blossomed into one in the 300+ days a year of sunshine in the heart of the Lone Star State. 

Drew started his career in Austin as the Photo Editor of an established local media company called do512.  Shooting every event, live music show, each night sped up professional ability and personal style. Perhaps most importantly, this resulted in the creation a large network of people, brands and agencies.  

In pursuit of scaling, Drew founded Side Label, a production agency specializing in visual media, film and event design.  With the networks he built over the years, he began to grow his photojournalistic approach with his knowledge create highly produced images for trusted brands and agencies nationwide. 

Traveling, experiencing, and becoming inspired by new sights, food and people will always be a priority. There will always be more to learn and more to see. 

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